About Blue Apron
Blue Apron, found online at BlueApron.com, is a company which says they can provide members with “a better way to cook,” by providing them with a new grocery delivery system that focuses on fresh ingredients and healthy recipes.
According to their website, Blue Apron is a once a week subscription service which will deliver to your door all the fresh ingredients you would need to make three meals, in exactly the right proportions.
Unlike many of their competitor food services which deliver already prepared meals, this service says that their goal is to help you learn new recipes, save time on your cooking preparation, and to reduce unnecessary food waste. Each food kit you receive will include two important things.
First, the kit includes healthy recipes for a complete meal which will contain between 500 and 700 calories that will take an average of 35 minutes to prepare and which are professionally printed on a recipe card for your collection.
Second, each kit will include the fresh ingredients you will need to successfully make each recipe, and all ingredients will be specifically proportioned for the recipe for which it is intended.
Currently there are two different meal plans you can choose, one for Vegetarians and one for those who eat meat, poultry, and fish. The cost of the plans begin at $9.99 per person, per meal, and sign up and delivery is available and free to most places in the US.
When signing up you choose the meal plan you want, tell them how many people you are cooking for, and you choose what day of the week your food is delivered. It will arrive in a refrigerated box so that your food stays fresher longer.
Customers who are going on vacation or who may have a week when they won’t have time for cooking can skip a week through their online Blue Apron account. Customers who have complaints and choose to cancel their membership altogether can also do so through their online account.
If you have any experience with this service, please leave your Blue Apron reviews below.
22 ‘Blue Apron’ Reviews
A Little Pricey But Worth It
It is a little on the pricey side (especially per meal), but I find Blue Apron to be an enjoyable alternative to going out to eat. I don't think it will ever replace 100% of my grocery-buying routine, but the ingredients are very high qualitative, the instructions easy to follow and the end result is always worth the experience. I've kept all my recipe cards so that I can use them independently in the future.
Blue Apron is perfect for me
I have been a Blue Apron customer since 2015. Their meals are easy to prepare and the recipes are good. Every meal I made came out tasting "restaurant quality". I like the fact that although it's $9.99 a meal, I don't pay tax and tip, so it's equivalent to ordering a $8.12 meal in a restaurant. For this price, I get the main ingredient and 1 or 2 sides - plus the satisfaction of being able to produce dishes like I am a professionally trained chef! I also like their wines and kitchen gadgets.
Untimely delivery means no delivery
After accepting payment for the initial order to my office, the BA website only then informs customers that delivery will be "before 8pm." The sequence of this disclosure is dishonest.
"James A." of Blue Apron confirmed that he could not guarantee delivery before my office building doors are locked at 530 pm and suggested I have it delivered to a "safe place" or my "office, a friend, or a neighbor."
Well James, why don't I just confine my business to reasonable, honest merchants who don't take my money before telling me they cannot perform in a commercially reasonable manner?
If BA'S website reported this risk of late non-delivery before taking my payment I would not have completed the order or wasted my time complaining.
please waste of money
just reading it makes me laugh. we spend about 500.00 in one month most of it in meats .pork loin , chicken breast , burger (80/20) whole chickens which that will last us two 6-7 months. . . most we eat two times a day that bring everything to about 70 cents a meal per per person . 500.00 / 6 months= 83.34 per month. 83.34 / 30 days avg per month = 2.77 per day / by 2 persons = 1.39 pp. / eating twice a day 69.5 cants so .70 cents per meal - talk electric okay our avr bill is about 75.00 per month we have washer/dryer/ chest freezer ( 6.9 cf ) and a flat top stove. all new items within the last four years. so out of that 75.00 say 35.00 thats half and being on the high side just for cooking. thats ads 1.17 pp that about 59 cents pp about 30 cents more per meal so you still are talking about one dollar per meal. ill even narrow it down for you i live in flordia about a 2hr ride to disney area.
Poor Quality For the Price
I was given three weeks of Blue Apron (it was set up to come every other week on a Friday) as a birthday gift from my children. We did it this way because I was cooking for myself most of the time and it took at least a week to consume all the meals as fresh cooked and as left overs. I cooked all the meal promptly within the first three days of receipt of the package so as not to have spoilage of the ingredients.
Without exception, every shipment came with problems. In the first, the fish was bad (the ground lamb/beef was excellent), several bags of the vegetables were brown and slimy (I took pictures to show customer service) and all the bags were way under the volume called for in the recipe. I even had an under ripe grocery store tomato (and yes, it was from the store as it still has its code sticker on it) The second shipment was just OK to barely passable in quality and had missing ingredients. Fortunately I was able to make substitutions an get the meals cooked. At this point I had emailed customer about both quality control issues and they did issue some partial credit for the next meals.
For the third week I decided to try their more vegetarian dishes and this is where we hit rock bottom. Between missing ingredients and some very slimy brown vegetables, I was pretty much on my own to make the meals work. I again sent photos to BA customer service and this time I called. The representative was pleasant and offered to replace that weeks meals with another weeks credit. I thought this was at least reasonable..... until it never came... I went on line and ordered the meals, the credit showed on my account and I thought we were all set. Little did I know they were trying to charge my Daughters another $60.00 for meals even though I showed a $60.00 credit.
To get them to stop charging her card, she stopped her involvement with the order... i.e. took her credit card off the account. ... So even though I had a $60.00 credit with the company, had chosen my meals and set up a delivery date they cut me off and I lost that credit.
Would I do this again... never... I found the vegetables I received to be old, half the time unusable when brown and slimy, and the grocery store tomato really finished it for me since this is supposed to be fresh from the field.
I'm glad others received good quality food from the company, but on the east coast on a Friday delivery, I obviously got the dregs from the bins. :-(
Love everything about this service. Easy to use recipes and wonderful fresh ingredients. They make it simple to cancel meals for vacations, etc. Also fun to look ahead and make choices on delivery. There are 6 options every week. Food is always delivered on time. Online, they teach you simple tricks to make food prep easier.
I have enjoyed cooking from scratch my entire life. I am a young 72 year old. My husband of 51 years and I find this a welcome and enjoyable treat. Have learned new combinations with food. Have had the service for 8 months now. Never had a problem. We love it. Cannot understand the complaints.
We used the service, cancelled it easily (in order to try others), but found it fine. You do not have to shop, spent time and money on that work, and you do not have to plan a meal (if you just want to eat steak or chicken everyday then good luck). The prep time takes some time and the assembly and cooking takes some level of skill. Once however you master this minor skill, the results my wife and I found were good. Not perfect but what is. We are going to use meal kits, by someone and in some form, for a long time. But, it clearly is not for everyone.
Cooked 2 meals so far. Meals are way over priced. $35 for a family of 4, you get about $15 worth of food. You have to do the prep work. Vegetable portions are skimp, no organic an the amount of packaging plastic is such a waste.
Blue Apron Love it
I'm on my 3rd week and I love how easy everything is... fresh ., Meals arrive on time they quality of the product is great... I used to hate cooking but now I look forward to getting my box every Friday. Price is reasonable. Portions are just enough for two people... I truly love them